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Establishing Your Brand on College Campuses

Establishing Your Brand on College Campuses

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Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students' parents reveals that students now make 70 percent of their purchases themselves. These purchases are often made on credit cards. Therefore, students often have a sig...
Believe in the Business of Your Dreams

Believe in the Business of Your Dreams

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What is stopping you from believing in the business of your dreams? Insecurity? Fear? Lack of confidence? All of the above? How can you overcome these obstructions? Your Mantras You may be wondering if you have the necessary skills, time, connections, and a million other things in order to create the business of your dreams. If you let your uncertainty and insecurity overpower you, you won't e...
Impact - The Heart of Business

Impact - The Heart of Business

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Thousands of people dream of having their own business and even more so be a successful entrepreneur. But what does it take to achieve success in the business industry? One of the most successful entrepreneurs featured at the Forbes website, Wendy Lipton - Dibner said that "the success of your business would solely depend on you. The only thing you can rely on is your power to achieve your goal...